The art of business cards

The art of business cards

Do you have a business card for your art business? Does it represent you well? Is it easy to read? Your business card is a reflection of yourself, and your artwork, and may be the only item that someone has to remember you now, or a year from now. Maybe you might want...
Weekly assignment 1. Just do it!

Weekly assignment 1. Just do it!

Are you one of those artists that procrastinates about updating your website? Does it makes you uncomfortable to talk about yourself or your artwork? Are you afraid to blog? I think we all feel that way some of the time. So the goal here is to lessen the amount of...
6 Ways to Grow Your Mailing List

6 Ways to Grow Your Mailing List

The most common thing I hear is “no one is signing up for my mailing list”. Yes, it’s true that people don’t fork over their email address easily. But if they love your artwork they will subscribe to get invitations to exhibitions and to follow...
What is Akismet, should I be using it?

What is Akismet, should I be using it?

After you install WordPress you will notice there is a plugin pre-installed called Akismet. So what is Akismet? It’s a comment spam filtering service from Auttomatic. Auttomatic was founded by the WordPress co-founder Matt Mullenweg. Why is Akismet valuable?...
Attaching an Avatar to your email address

Attaching an Avatar to your email address

Attaching a what?….An Avatar? We all know James Cameron’s “Avatar”. The avatar was a representative of the person used to facilitate communication with the indigenous Na’vis from the planet Pandora. So an “Avatar” on the...

Promoting your art with video on YouTube

Recently I came across an artist who uses YouTube to promote her art. Gwenn Seemel’s videos explain her process. You get a glimpse into her world and see her work in it’s evolution. Promoting your art with video is a perfect way to show collectors your...

How to set up a static home page in WordPress

A static home page in WordPress is very easy to set up. You do not have to live with the default blog style home page. Artists, in particular, need to show their art in an interesting way. You have just seconds to catch the interest of your visitor. Wow them with your...

Best SEO Plugin for WordPress

WordPress does a pretty good job with basic SEO functionality in it’s core but with tough competition you need to do some optimization. This wasn’t the first SEO plugin I used when I started building sites with WordPress but I’ve since learned why...